When Avatar and Disney Collide
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In December 2009, Avatar, a mega-hit blockbuster was released in theaters where it demolished domestic and worldwide box office records for a staggering haul of $2.7 billion dollars, $900 million more than Titanic (1997), the previous worldwide record holder.
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A view of Pandora, image from the Avatar Game, copyright 20th Century Fox
But James Cameron’s Avatar did more than break records. Thanks to its phenomenal visual effects, majestic scenery, and a narrative that focused on the preservation of a culture strongly connected to the natural world, the film inspired a generation of fans, many of whom wished that the fantastical planet Pandora and its native inhabitants, the Na’vi, really existed.